There are four pricing plans, as well as a free trial. If we have heard of one negative drawback, it is the amount of templates but seriously, one can go in and personalize most everything about their own site. We cannot recommend FASO enough! We have been with them since they first started and they have exceeded our expectations at every turn, as well as the best customer service encountered online today. They have integrated PayPal and commerce for sales directly from the site and are adding more effective ways of selling art every day. In addition, they have recently developed ways of inventory sheets and labels, certainly making business so much easier and less time consuming. They have avenues of paid and free of charge advertising that has been proven to work, their own huge database of collectors and artists as well as your own. All of this is available on every device you own, from your phone or tablet to desktop.įaso and Boldbrush have integrated ways for artists to showcase their teaching workshops and videos. The ability to share across all the platforms is easily integrated with the click of a share button. They have included all social media links for you to share on any platform. Just click and import photos, add verbiage to each piece, tell of your upcoming shows and workshops and honestly and regularly reach out to your followers. The templates are incredibly easy to use. FASO has a wonderful database developed that you can easily import your client list from previous exhibits plus they give every opportunity to anyone that finds your site with the ability to sign up for future emails. Now every artist has that same ability to reach out to their best clients and students with an engaging conversation by way of a personal newsletter. It is SO much easier to sell a piece of your artwork to someone that is already invested, someone that has paid with their hard earned money to support what you do and who you are, than it is to advertise to people you don’t know, who don’t know why you do what you do. There is a reason every successful gallery guards their client database like their children! It is the number ONE way of reaching out and nurturing client relationships. The group of experts putting this site together have researched every tried and true design and presentation available for today’s working artist. There are pre-made palettes for almost any color scheme and if that’s not enough, you can go in and adjust every color block and text individually to get exactly what you want! There are so many different styles of design, many based on professionals that have been exhibiting and marketing for years and understand the dynamics of simplicity, sales and technology. This was all new and unchartered territory!Įnter Fine Art Studio Online (FASO)! It is a truly all inclusive marketing portfolio and website! Easy, beautiful templates make presenting your portfolio come together so naturally. Eventually there was Facebook and Instagram to gain a little more attention, but we artists did not go to school to study search engine optimization and marketing techniques, let alone coding or monetizing to actually sell our work. Sure, there were a few WordPress blog templates, but there was very limited ways to build an audience to see it. There used to be a day when it could cost thousands of dollars to have a website built and every plug in like a database, newsletter, or blog cost even more. AN AFFORDABLE AND CONVENIENT WAY TO PRESENT YOURSELF!
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